How to Avoid Choosing the Wrong Web Designer
A lack of proper definition of this term can often give rise to a number of problems.
For instance, there are a number of services that call themselves as web designers.
Some of them would mean that they could design the look and feel of a website on paper, while you are required to hire a web creator to actually create the website that they have designed.
While conceptually this can seem like a good idea, for all practical purposes, it is much better if the same service can design as well as create the website for you.
If they cannot create the website that they design, then you should consider using someone else's services.
Some services come from the totally opposite angle.
These services specialise in creating website, but they do not have any training in fine arts to design good-looking sites that are attractive.
They only specialise in the coding algorithms and technologies for creating the website, while do not focus much on the aesthetic aspect.
Here again, there could be a problem because the sites that they create might be totally functional, but they can be far from satisfactory to look at.
The colour schemes might look odd, their selection of fonts and typefaces might be amateurish and the total look and feel of the site can be pathetic.
This is one of the problems that arise when technology geeks create a website with no sense of aesthetic appeal.
Whenever you look for a website design firm, you should see to it that the team can design as well as create the website with the same amount of professionalism.
Of course, two separate individuals or even teams can be employed by them to design and to create the website.
But both the services should be rendered by the same company as a complete package and not as two separate jobs.
You should only choose firms that offer website design, which can both design as well as create the website for you.
Apart from designing and creating, the firm should also provide a range of other related services as well.
For instance, the various pages of the website have to be search engine optimised.
Therefore, the service that offers web design company should also provide SEO and keyword research services so that your website can get sufficient amounts of organic traffic without you having to spend large sums of money for traffic generation.
The web design firm should also provide website maintenance service so that you are able to make minor corrections and modifications to the site from time to time, as and when the need arises.